Pick an engine.
Or run them together.
App user acquisition
New users who install and then do something worth paying for: register, deposit, subscribe, buy. Bought across programmatic DSPs, direct in-app publishers and OEM placements.
Retargeting
Re-engage users who already installed but went quiet. Deep-linked creative takes them straight to the screen that converts.
Web performance
Qualified leads, sign-ups and sales on your website, paid only when the action fires and passes quality checks.
Premium media
Connected TV, digital out-of-home and high-impact programmatic, connected back to the installs and sales they drive.
The capabilities behind the numbers
Shared across all four services, so learnings from one campaign sharpen the next.
Creative studio
Playables, short video, statics and native units built for the format and the funnel stage. Every concept ships with variants so testing starts on day one.
Audience & data
Lookalikes from your best cohorts, contextual targeting, first-party segments from your MMP and exclusion lists so you never pay twice for the same user.
Media buying
Programmatic through leading DSPs plus 500+ direct partners. We choose the route per geo and per event, not per habit.
Measurement
Server-to-server postbacks through your MMP, event-level attribution and incrementality holdouts when you need proof beyond last click.
Fraud prevention
Pre-bid filtering, click-to-install time checks, device and IP anomaly detection, and source-level blocking before bad traffic reaches your bill.
Reporting
Daily dashboards down to source and creative, weekly reviews with your account manager and plain-English notes on what changed and why.
Where your budget can go
| Channel | Best for | Typical models |
|---|---|---|
| Programmatic in-app (DSPs) | Scaled UA and retargeting with event-based bidding | CPI · CPA · ROAS goals |
| Direct in-app publishers | Vertical-specific volume and premium placements | CPI · CPA · CPR · RevShare |
| OEM & on-device | App discovery and pre-install reach on Android | CPI · CPA |
| Native & web networks | Lead generation and e-commerce sales | CPL · CPS · CPA |
| Connected TV | Premium reach with measurable lift and QR response | CPM to CPA bridged |
| Digital out-of-home | Local reach, footfall and scan-to-app journeys | CPM · cost per scan or visit |